THE Wimmera Mail-Times is refreshing the online experience for its growing digital audience as it switches to a new-look website via www.mailtimes.com.au
As the region’s most trusted source of local news and community information, the Mail-Times is now faster and easier to read on your smartphone, tablet, laptop or desktop.
Designed to be accessible on any device, the enhanced website has adaptive features that make it simple to get your favourite local news on the go, wherever you are.
The sleek design and streamlined functions are optimised for faster page and story navigation and a more engaging user experience, plus easier sharing on your social network.
Drawing on the Horsham-based news team led by Mail-Times editor Jessica Grimble, the website will continue to deliver the regular local news, sport, comment and community updates the region's audiences have come to expect and trust.
The website also provides breaking news coverage from around the nation as well as entertainment news, travel ideas and more.
The site’s new advertiser opportunities will allow businesses across the Wimmera to reach the mailtimes.com.au’s large and growing online audience.
The digital-first publishing technology used by the Mail-Times since 2015 is at the forefront of newspaper and website production worldwide, allowing local journalists in the field to publish news online as it happens.
Victorian group managing editor Andrew Eales said the revamped website would continue to provide a proudly local perspective on the region’s people, places, issues and events.
“We’ve changed the way we present and publish news for our digital audience,” Eales said. “But our commitment to providing your favourite local reading isn’t changing, including coverage of breaking news and important council and community issues.
“We know that local news plays an important role in helping to keep people in regional areas connected, and our local journalists take great pride in telling stories for the communities where they live.
“As a trusted local voice, the Wimmera Mail-Times will continue to deliver quality journalism online and in print.”
Visitors tomailtimes.com.au can submit sports results and letters to the editor, place an advertisement and read the classifieds.
The print edition of the Wimmera Mail-Times is published on Mondays, Wednesdays and Fridays. The cover price of the paper remains unchanged.