The $3.1 million development will include brand-new female-friendly facilities, two new football fields and a new social room.

Council chief executive Dr Tim Harrison said he was pleased to present the design plans to the community.

"The Gordon Street Recreation Reserve redevelopment will deliver a new premium sporting facility for Ararat with a very deliberate focus on increasing access and inclusion for women and juniors," he said.

"We identified there was a gap in the provision of playing surfaces for soccer and little athletics.

"We wanted to transform Gordon Street into a multi-use sporting precinct that also enhanced opportunities for AFLW and junior cricket.

"I'm proud that we've reached such an important milestone today after working really hard with the local clubs and users and receiving strong support and endorsement from the state sporting associations."

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Dr Harrison said the redevelopment plans are now out for tender.

"I'd encourage people from the community who are interested in the project to jump on board our Engage Ararat platform and check out the designs," he said.

"The project architects, Davidson Architecture, have done such an incredible job maximising form, function and inclusion.

"They have also produced some fantastic 3D artist renders that make it pretty easy to start getting excited about how this project will transform Gordon Street.

"Council will be selecting contractors by Christmas, and soon after, there will be shovels in the ground and a boom in construction jobs and activity.

"With the project scheduled for completion in the first half of 2023, it's not really that far away until the community can come and enjoy our new world-class recreation reserve."

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Clubs that attended the Gordon Street consultations on October 20 included the Ararat Storm Female Football Club, Little Athletics, Chalambar Cricket Club, the Grampians Cricket Association, and Ararat Pony Club.

A $2.55 million grant from the Victorian Government's Community Sports Infrastructure Program and a $400,000 grant from the Australian Government's Local Roads and Community Infrastructure Program funded the project.

The council has also committed $150,000 to the project.

Ararat Rural City Council is delivering the Gordon Street Recreation Reserve redevelopment with the endorsement and participation of AFL Victoria, Football Victoria, Cricket Victoria and Little Athletics Victoria.

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