EMAC is a Registered Native Title Prescribed body corporate established to hold, manage, protect and promote the laws, culture and traditional rights, interests and aspirations of the Eastern Maar Traditional Owner Group.

EMAC chief executive Marcus Clarke said the new business would elevate the economic prospects, contribute to the economic independence and generate employment for EMAC citizens.

"This new enterprise is all about strengthening the independence of Eastern Maar citizens to be leaders in their own rights," he said.

"We want Mana Developments to act as a hub for our citizens where they can obtain the best support for their business ideas from initial concept phase to marketable products and services.

"This is in support of our vision that was set out in the Eastern Maar Country Plan.

"Developing our own enterprises is a crucially important part of our ability to secure employment outcomes and build wealth for our people."

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Building economic independence is a strong ambition of Eastern Maar people and features heavily in their community-owned Country Plan that sets forth goals, dreams and priorities of Eastern Marr citizens.

The new internal consulting team called 'Mana Developments' will act as an incubator to drive, in consultation and partnership with Eastern Maar Rights Holders.

The development of businesses, products, and services will align to Eastern Maar peoples' values.

Mr Clarke said as part of the project, EMAC was on the search for a dynamic and ambitious leader to lead the new business as the general manager.

"Finding the right leader with the right capabilities and motivations is critical to the success of Mana Developments," he said.

Mana (meaning 'Lift up' in Kirrae Whurrong language) Developments will start as an in-house team within the corporation with the intention of transitioning it to a standalone, self-sustaining venture in the first 12-24 months of operation.

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It will provide direct overarching support to business ventures to ensure they sustainably scale, expand and generate demand for their offerings.

EMAC's exploration into new markets through Mana Developments is part of the corporation's long-term vision to improve self- determination for its citizens.

In designing the Mana developments model, EMAC was ably pro bono assisted by global consulting firm Boston Consulting Group.

Funding for the project was secured through a Department of Jobs, Precincts and Regions Creating Jobs and Supporting Economic Recovery of Aboriginal Victorians grant.

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