A man has been killed after a truck rolled and burst into flames southwest of Ararat.

Police were called in to the scene following reports the truck lost control and crashed along Maroona-Glenthompson Road near Willaura about 12.10pm.

“The road is closed while members attend to the scene,” Victoria Police spokesman Sergeant Cameron Scott said.

It’s believed the man, who was pronounced dead at the scene, was the only occupant of the vehicle.

Pictures of the crash scene show smoke billowing into the air.

Police have launched an investigation into circumstances leading up to the incident.

EARLIER

A truck has rolled and burst into flames just south of Ararat.

Police were called to the scene following reports the truck has crashed along Maroona-Glenthompson Road near Willaura about 12.30pm.

“The road is closed while members attend to the scene,” Victoria Police spokesman Sergeant Cameron Scott said.

The extent of the driver’s injuries remain unclear but the crash is believed to be serious.

More to come.